Design for brands, publications and people.

Brag

I swear I didn’t pay these people…


I had the privilege of collaborating with Ashley Bacco at ICF. Her creative vision and strategic mindset were instrumental in driving program growth and earning industry recognition for numerous BGE campaigns. She has a talent for transforming complex concepts into clear, engaging visuals that resonate with customers. Ashley brings enthusiasm and dedication to every project.
— Katie Daughaday, Senior Marketing Specialist / BGE
Ashley has demonstrated an outstanding ability to foster collaboration among team members. Literally everyone from internal writers and designers to account and program team members and external photographers, photo re-touchers, and directors. She’s in her element taking charge of kickoff calls, brainstorming sessions, and team presentations, while actively creating an inclusive environment where diverse perspectives are valued, resulting in a robust creative process. Her infectious enthusiasm, passion, and leadership inspires her teams to bring their best work to the table. It’s no exaggeration to say that ‘everyone loves working with Ashley.’
— John Sullivan, Associate Creative Director / ICF Next
Ashley Bacco is an exceptional creative leader. As her Account Team counterpart for two years, our partnership was marked by mutual respect, transparency, and the ability to challenge each other’s perspectives for better overall solutions. Her warm, personable nature makes her easy to collaborate with, often lightening a difficult challenge with her humor and positive attitude. Ashley spearheaded numerous award-winning campaigns grounded in clever human insights, showcasing her talent and dedication. Additionally, Ashley consistently demonstrated an excellent ability to present creative concepts to internal and external audiences, bringing everyone along for the creative journey and addressing questions with openness and ease. She’s an invaluable asset to any creative team.
— Adrienne Rettinger, Senior Marketing Manager / ICF
In my experience, the best advertising is created when you like and trust the people you work with, and when you’re having fun. Yes! Advertising can and should be fun. So here’s some good news: Ashley is really fun to work with. She’s other things too. Ashley is smart, creative, dedicated and always striving to make the work better. But when you tie all that up with someone who is bursting with positive energy, then that’s the full package. And that’s what it’s been like creating award-winning work with Ashley.
— Rosser Clark, Senior Copywriter, Creative Director / ICF Next
Ashley is a talented Creative Director that deeply understands the balance of art and content. I’ve known Ashley for more than 10 years and she has always been a truly dedicated team member, quick to respond, and very creative. I highly recommend Ashley as a Creative Director. She is top notch!
— Jeffrey Rum, CEO & Strategic Adviser / CMRIgnite, Former Founder/CEO at Ignite
I highly recommend Ashley Bacco for any position involving design, marketing, branding and communications. I collaborated with Ashley on multiple occasions, and was consistently impressed with both her products and professionalism. Using the firm’s newly created web site as a launching point, Ashley applied her design expertise and attention to detail to further elevate Biohabitats’ brand. Under her leadership, our creative team infused new life and sophistication into our print material and digital content.
— Amy Nelson, Communications Director / Biohabitats
Ashley is always pleasant, professional, and produces high-quality work. She can easily pivot to a variety of projects in multiple software spaces with ease. I know that I can trust that Ashley will turn around work on time (many times a rush deadline) and that she will carefully read through provided materials and direction so that her work is thorough and accurate. Ashley is a thoughtful and talented designer with a keen eye for balance, composition, typography and color. I would recommend Ashley to anyone in need of a creative and talented designer.
— Shaina Colvin, Art Director / The Jewish Federation of Greater Washington
I’ve worked with Ashley a number of times to do logo and advertising design for us. Ashley is great at taking a concept and running with it to produce awesome ideas and convert your thoughts to images. Ashley is extremely talented and always delivers on time. I look forward to working with her more in the future!
— Byron Patrick, CPA.CITP I CGMA, GM & Integrator / Botkeeper

Notable Awards in 2024

Addy Awards

Silver Winner: Microsites | Residential | The BGE Efficient Home Magazine

Gold Winner: Magazine Design Series | Residential | The BGE Efficient Home Magazine

Silver Winner: Editorial Spread or Feature | Residential | The BGE Efficient Home Magazine

Silver Winner: Online Video Campaign | Residential | Through and Through Campaign

Silver Winner: Television Advertising - Local - Campaign | Residential | Through and Through Campaign

AESP Energy Awards

Marketing & Customer Engagement (Residential) | Residential | Through and Through Campaign

Anthem Awards

Silver: Stunt or Guerilla Marketing | Residential | BGE The Efficient Home Magazine

AMA MX Awards

First Runner-Up Winner: Grand MX Campaign of the Year | Residential | The Match

Silver Winner: Website/Landing Page | Residential | BGE The Efficient Home Magazine

Chartwell Best Practices Awards

Bronze Winner: Excellence in Marketing and Communications | Residential | The Match Campaign

Communicator Awards

Excellence Winner: Advertising Campaigns - Environmental & Sustainability | Residential | Through and Through Campaign

Distinction Winner: Website - Energy | Residential | BGE The Efficient Home Magazine

Distinction Winner: Website - Magazine | Residential | BGE The Efficient Home Magazine

Distinction Winner: Copywriting | Residential | BGE The Efficient Home Magazine

Excellence Winner: Overall Design | Residential | BGE The Efficient Home Magazine

Excellence Winner: Print Content - Magazine | Residential | BGE The Efficient Home Magazine

dotcom Awards

Honorable Mention: Paid Media – Display Ad | Residential | Timely Tune-up

Gold Winner: Social Media Marketing – Social Campaign | Residential | The Match

Gold Winner: Paid Media – Social Media Ad Campaign | Residential | The Match

Gold Winner: Owned Media – eMagazine | Residential | BGE The Efficient Home Magazine

Gold Winner: Website Creativity – Website Design | Residential | BGE The Efficient Home Magazine

Platinum Winner: Video – YouTube Video | Residential | Through and Through

Platinum Winner: Paid Media – Video Campaign | Residential | Through and Through

E Source Awards

First Place Winner: Utility Ad Contest | Residential | Through and Through

Hermes Creative Awards

Gold Winner: Display Ad | Residential | Residential | Timely Tune-Up

Gold Winner: Interactive Capabilities | Residential | Timely Tune-Up

Gold Winner: Facebook | Residential | The Match - Bridesmaid

Gold Winner: YouTube Video | Residential | The Match

Platinum Winner: Web Creative - Interactive Capabilities | Residential | BGE The Efficient Home Magazine

Platinum Winner: Website Design | Residential | BGE The Efficient Home Magazine

Platinum Winner: Microsite | Residential | BGE The Efficient Home Magazine

Platinum Winner: Design - Publication Interior | Residential | BGE The Efficient Home Magazine

Platinum Winner: Magazine | Residential | BGE The Efficient Home Magazine

Platinum Winner: Design - Publication Overall | Residential | BGE The Efficient Home Magazine

Platinum Winner: Writing - Publication Article | Residential | BGE The Efficient Home Magazine

Platinum Winner: Writing - Publication Overall | Residential | BGE The Efficient Home Magazine

Platinum Winner: Advertising Campaign | Residential | Through and Through Campaign

Platinum Winner: Integrated Marketing Campaign | Residential | Through and Through Campaign

Platinum Winner: Use of Stock Footage | Branded Content | NIH | Overview Video

MarCom Awards

Honorable Mention Winner: Social Media – YouTube Video | Residential | The Match

MHonorable Mention Winner: Marketing – Advertising Campaign | Residential | The Match

Gold Winner: Marketing – Display Ad | Residential | Timely Tune-up

Gold Winner: Design – Website | Residential | BGE The Efficient Home Magazine

Gold Winner: Writing – Magazine | Residential | BGE The Efficient Home Magazine

Publications – Industry Magazine | Residential | BGE The Efficient Home Magazine

Gold Winner: Publications – Consumer Magazine | Residential | BGE The Efficient Home Magazine

Gold Winner: Design – Magazine | Residential | BGE The Efficient Home Magazine

Gold Winner: Marketing Ads – Magazine | Residential | BGE The Efficient Home Magazine

Telly Awards

Gold Winner: DEI: Diversity, Equity & Inclusion | Social Video | NIH | Overview Video

Silver Winner: Online Commercials - Business-to-Consumer Campaign | Residential | Through and Through Campaign

Utility Communicators International

Utility Communicators International | Gold Winner: Paid Campaign | The Match Campaign

VIDDY Awards

Platinum Winner: Social Media Videos – Short Form | Residential | The Match

Platinum Winner: Short Form Web Videos – Marketing | Residential | The Match

Webby Awards

People’s Choice Nominee | Category: Video | NIH | Overview Video | Weird 2024